Google Search Console Walkthrough for Small Businesses

Google Search Console walkthrough for small businesses

Want to know why your website's not showing up in Google? Or which search terms bring you visitors? Google Search Console tells you all this for free, but most small business owners don't even know it exists or find it really confusing.

Prefer reading to watching? Click here to read my guide (10-minute read).

This video walks you through the bits that matter - like seeing exactly what people search for to find you (sometimes really surprising), checking if Google's indexed all your pages properly, and getting alerts when something goes wrong. It shows you 16 months of data about your site's performance, where visitors come from, and which pages work best. It takes about 20 minutes to understand the basics, but it'll change how you think about your website. Also covers the crucial email settings - turn them on or you'll miss important warnings about your site.

One bit of housekeeping from the video matters more than the rest: click the settings icon and make sure it says all emails are enabled under email preferences. Long-term, Search Console is the only place that'll tell you if your site gets penalised for something spammy or if a mistake makes pages unindexable - nowhere else emails you. And if I host your website, you don't have to do any of this yourself: I'm paying attention to the emails already, and if you want access to the account, drop me a message and I'll invite you. The reviews give you a fair idea what that support feels like.

Mentioned links

Access Google Search Console to monitor your site's performance and get alerts about issues directly from Google.

If you'd like help interpreting your Search Console data and developing an SEO strategy that drives more customers, get in touch.